Saturday, November 14, 2009
i had not heard of this expression ever before.my interest aroused,i researched a bit on the net to find out who are these people and why are they called extreme billionaires.they have money pouring out of their ears;but,they are bored with the hobbies of daily life.they are looking for major adventures and risky endeavours.things that give them a kick,a rush of adrenalin in their blood so to say.
one such guy is guy laliberte.he is the billionaire founder of a psychedelic entertainment group.he blasted into space on a russian rocket at a cost of us$ 35 million (rs170 crores).his trip lasted 12 days which included a nine-day stay at the international space station.he put on a 2 hour web show featuring himself in space and featuring some celebrities on earth.laliberte worked rigorously to pursue this hobby.he learnt russian,underwent intense cardiovascular training to get into space shape,mastered the use of instruments on the space vessel.
maverick ceo richard branson is another example of an extreme billionaire. he is creating his own private space agency.his travel company virgin galactic will start carrying passengers out of the the earth's atmosphere in 2011. cost of ticket? 200,000US$.(rs 1 crore). total flight time will be 2.5 hours like from mumbai to kolkata. branson has broken many records on sea and in air.
there are others in this extreme billionaires' gallery. roger penske the mughal of auto racing,larry ellison the founder of oracle and ernesto bertarelli who do extremes just to get the thrill.
beyond money, it is self-actualisation that these people seem to crave for.